10:00 AM Automated Marketing: Replicate the best practices of the best agents Have you secretly wished there was a simple way build strong marketing habits for every agent? Automation now makes it easier to implement best practices across the entire team. Victor Lund, Partner, WAV Group
11:00 AM Automated Marketing: Capitalize on the power of your agents’ ad spending Top-performing agents are spending billions of dollars in advertising every year. Hear how brokers can better align themselves with the agents' spend to drive marketing exposure. Renwick Congdon, CEO and Founder, Imprev
12:00 PM Automated Marketing: How to avoid these 5 pitfalls While automation builds a strong foundation for your brokerage's marketing success, it's important to avoid these common mistakes. Dan Troup, Technology Director, RE/MAX of Michigan
1:00 PM Automated Marketing: How will Project Upstream change the landscape? We've all heard the buzz about Project Upstream. Now brokers have the opportunity to hear directly from the Project's CEO, Alex Lange, how the project's initiatives will affect real estate marketing in the coming years. Alex Lange, President and CEO, UpstreamRE, LLC
2:00 PM Social Media Automation: Can it really be social? With many agents starting to automate their social media activity, it's easy to forget the importance of 'social' in social networking. This session will give brokers tips to help their agents find the balance between efficient and personal. Katie Lance, CEO/Founder, Katie Lance Consulting