9:00 am
Introduction and Networking
9:45 am
Welcome
Why are we bringing dozens of vendors into 1 room? To take over the world..
David Friedman, CEO and Founder, Boston Logic
10:15 am
Panel: Ins and outs, How Capital Markets Approach Real Estate Tech
One day, you'll probably want to sell your RE Tech company. Understanding capital markets, where they sit and how they work, is critical. Navigating these waters well can yield millions in valuation. In this session, you'll hear from folks who dwell in these trenches every day.
Moderating: David Friedman, CEO and Founder, Boston Logic
Panel of acquirers and Investment Bankers
11:00 am
Building an RE Tech Company
What does it take to start and build a RE tech company not only to succeed but to scale? The Real Estate industry presents a unique landscape for tech startups, hear from founders who have built a company and a path to success.
Greg Robertson, Founder, W&R Studios
David Friedman, CEO and Founder, Boston Logic
12:00 pm Lunch Break
1:00 pm
Panel: Succeeding Amongst Giants
Joe Schutt leads a panel of small brokerage leaders who are beating the competition. Learn how boutiques are making an impact in top markets traditionally dominated by large players; hint: It ain’t lawn signs.
Moderating: Joe Schutt
Stacie Staub, Live Urban Real Estate
Sara MacLennan, Liv Real Estate
Kyle Klain, Barker Realty
2:00 pm
Panel: Young Guns - New Technology Disrupting the Way We Used to do Things
What does innovation look like in Real Estate Tech? Meet four young companies that are bucking tradition and changing the way we attract, meet, communicate with and engage buyers and sellers.
Moderating: Spencer Taylor, Director of Business Development, Boston Logic
Melissa Kwan, CEO, Spac.io
Molly McKinley, CMO, Adwerx
Mark Tepper, VP of Sales, Matterport
Kailyn Wilson, Matterport
2:45 pm
Driving Massive Growth with Simple Systems
This session will layout a tech/marketing focused, high-level framework that is time tested and proven to create amazing results, that agents can follow. We will also share the top 10 reasons why agents fail to execute strategically, and share insights to improve implementation and help grow results in your business today.
Matt Fagioli, CEO, XPlode
3:30 pm
Become a Mind-Reader, Use the Data You Have Today to Get Valuable Insight
on Your Customers
Are your agents managing too many leads? Data can cut down their workload by analyzing user behavior and helping identify likely buyers. Join Scott Petronis from Onboard Informatics, as he talks about consumer intelligence and its impact on your business….and your time.
Scott Petronis, Chief Product Officer, Onboard Informatics
4:00 pm
Race to the Bottom: How Agents Are Growing Their Competitors’ Businesses
Instead of partaking in the quantity over quality mindset, cutting corners to close more business, and competing for your potential customers' attention with a half dozen other pay-to-play agents who they think look exactly like you, why not be different? Race to the top, not the bottom. Avoid doing what everyone else is doing and be remarkable using these strategies to create a sustainable business and lifetime customer loyalty.
Rachel Allard, VP Operations, Union Street Media
Crazy making choices when it comes to what's you, what's your brand, and how to leverage a franchise or your indy freedom.
A daily roadmap to success, what to do and what not to do
Everyone is doing video, but who to do it right so it is worth the investment.
The back-end may seem boring but the right choices will make you money, no question.
Not everyone thinks teams are the best thing since wifi hotspots. The pros and the cons from the experts
Online prospects are aliens, but with the right approach you can make them customers. Here is the blueprint.
Every cyclist knows the power of the peloton. The peloton can travel faster, and farther with less energy; and a strong, coordinated team can wreck havoc on the competition. Learn how to apply the peloton concept to your real estate business to accelerate your performance, reduce your workload and beat out the competition.
You need a strategy, a plan, and then everything falls into place.
Hard work? A strategy? A plan? What makes the successful ticks? What are their secrets.
Many innovative brokers are using new strategies to build and sustain their customer relationships.
We all want it but who real has it. Is there a road map or is that another pipe dream?
Search is changing exponentially, the days of Google rankings are old news. What's new is visual and driven by artificial intelligence.
A radical new approach to the typical real estate transaction is changing how deals will be done. Get ready!
Agents who build their business around technology: front end, back end and marketing. How do they do it?
Get out of fear and get ready for the future, bots are here and they will rock your world.
Some real estate technology is boring but essential to marketing and to closing fast and efficiently.
The most used form of communication is texting but it is a missed opportunity by many agents and brokers
Los Angeles based Dutch violinist Rachel Grace studied at the Royal Conservatory of the Netherlands and has been a pioneer in mixing virtuoso violin skills with electronic dance music.
Rachel recorded with and performed with DJ Tiesto, Annie Lennox, Britney Spears, Ricky Martin, Juanes, Daughtry, Tonight Show, Jane the Virgin, Usher, Will.I.Am, Marc Anthony and many others.
Don’t miss this one of a kind performance!
8:30 am How Much is My Brokerage Worth?
Real estate brokerages have had an amazing run in recent years, and this run has prompted quite an active market for mergers and acquisitions. Sellers are cashing out and buyers are growing their market share, and the process of getting to that handshake is always a capital adventure. While valuing real estate brokerages evolves with the market cycles, there are some things that just don’t change. Find out what REAL Trends is seeing in today’s markets as they seek to pin fair market value to real estate brokerages.
Scott Wright, Manager of Business Analytics, REAL Trends
9:00 am
15 Alternative Real Estate Business Models: Which One Will Win?
Find out in this fast paced talk that includes a brief history of industry business models and the latest developments from the high-flying startups to the deep-pocketed companies coming into real estate. Don't miss it!
Jack Miller, CEO, T3
9:45 am
Your Videos Suck
Video is no longer the exception; it's the rule. With video being the highest weighted form of content available, what types of real estate videos get results?
Donnie Miller, VP Business Development, Vscreen
10:15 am
A Lead is a Client that Someone Else Lost
The broken-down lead machine and other thoughts on the future of real estate marketing. Change the way you think about leads and other real estate marketing tactics.
Brian Boero, Partner, 1000watt
11:00 am An Ace up Your Sleeve: The Growth of Team Technology
Teams have become a rapidly growing trend in the industry. In order for brokerages to continue to succeed they need to have the technology and processes in place to support the growth of teams. See what it takes to have an ACE up your sleeve.
Travis Saxton, VP, REAL Trends
David Friedman, CEO and Founder, Boston Logic
12:00 pm
Boston Logic Lunch’n’Learn
There's No Such Thing As a Free Lunch, But No Really: FREE Lunch!
1:00 pm
How Much Is My Team Worth?
Teams seem to be all the buzz in real estate these days, and indeed they’re proving to be quite a force in many ways. By conventional standards a team can be quite a profitable business model, but does it actually have intrinsic value that is scalable and transferable? Find out what teams are doing to build enduring value.
Scott Wright, Manager of Business Analytics, REAL Trends
2:00 pm
Panel: Is the Sales Funnel Dead? What it Means for Your Business and Future Marketing
Join a discussion led by Onboard President Jonathan Bednarsh on how consumers make purchase decisions in the age of the internet. A panel of industry leaders discuss the relevance of the sales funnel in today’s internet culture and what it means for your business. This group will have you thinking about sales in a whole new way.
Moderating: Jonathan Bednarsh, President, Onboard Informatics
Jennifer Marchetti, Chief Marketing Officer, BHGRE
James Dwiggins, CEO, NextHome
David Friedman, CEO and Founder, Boston Logic
2:30 pm
Customers Don’t Give a S*** About Data, They Care About Something Much More Personal
What can you steal from Amazon that will increase online engagement 40%? What is the single most important thing to consumers when making a purchasing decision? Take a break from panels and join us on this visual journey guaranteed to entertain, inspire, and leave you a little angry that you weren't doing some of these things sooner.
Erin Gilbert, Director of Marketing, Onboard Informatics
Jason McKeon, VP Sales, Onboard Informatics
3:00 pm
Panel: I Know Something You Don’t Know. How Big Data is Changing the Transaction
Meet three companies who are working with massive data sets to impact the way we target customers, allowing us to understand customers in a way we could only have dreamt of 5 years ago.
Moderating: Spencer Taylor, Director of Business Development, Boston Logic
Robbie Adler, President, Faraday
Mike Schneider, CEO, First.io
Marc Siden, CEO Onboard Informatics
3:30 pm
The Realty Austin Story
A rare glimpse into one of the fastest growing brokerages in the country. Hear input from their co-founder, marketing director, and director of online development.
Moderating: David Friedman, CEO and Founder, Boston Logic
Jonathan Boatwright, Co-Owner, Realty Austin
Brittanie MacLean, Marketing Director, Realty Austin
Jeff Burke, Director of Online Development, Realty Austin
4:00 pm
How to Find a Cause (Or Start Your Oown) That Aligns With Your Brand
Your brand isn't just a logo or words on a page; it's an organic representation of the value you offer to your clients and the community. How do you focus your social responsibility in a way that speaks to the values and goals of your business? In this panel, real estate professionals share how they have integrated their social responsibility into their businesses in a way that is both holistic and heartfelt. Learn how to identify a cause that is right for you that will resonate with those you are most interested in reaching.
Moderating: Caroline Pinal, Cofounder, Giveback Homes
Matt Beall, Hawaii Life Real Estate, CEO, Principal Broker
Greg Fischer, Fred Real Estate Group, Principal Real Estate Broker
Gloria Castellanos, The Agency, Luxury Real Estate Agent
Joe Curtis, Chief Operating Officer, Pango Group Escrow
A fiery straight shooter, Leigh will keep us on time for three days and engage us along the way.
Join us for cocktails and a tech crawl featuring over 10 tech firms in the real estate space demonstrating their latest innovations.
Hosted by Climb Real Estate with sponsors Inman, Opes Advisors, and State Farm Insurance.
Space is limited. RSVP reqiured at:Inman will be hosting the Innovator Bash at the iconic Bimbo's 365 Club.
The winners will be announced when the red carpet is rolled out for the Innovator Bash. Do not miss this one-of-a-kind industry event at Inman Connect. Dress up, walk down the red carpet, drink, eat, dance and celebrate industry innovation.
Tickets are required and can be purchased here:
https://innovatorbash16.eventbrite.com
Listed here are leaders you can sit and talk with in a casual roundtable setting. This is your opportunity to visit, network, and learn from the experts!
Daniel Ahmadizadeh - GetRIley
Daniel Ahmadizadeh is a TED Resident and the CEO of Riley. His company uses real concierges to respond to real estate leads within two minutes, 24/7, through text-message.
Ben Bacal - Roofshoot
Ben Bacal is a leader in the Southern California luxury real estate industry and founder of Roofshoot.com. Selling over a billion dollars in residential real estate, Ben has carved his niche through the use of video to market himself and his properties.
Nick Baldwin and Tristan Ahumada - Lab Coat Agents
Tristan Ahumada is the CEO of Lab Coat Agents and Tristan & Associates. The majority of Tristan's business comes from online leads, expireds and door-knocking. Nick Baldwin and his Keller Williams team focus heavily on internet and Facebook lead generation, and did $50M in volume and sold 100+ homes in 2015. Nick is also the co-founder of the real estate Facebook group, Lab Coat Agents.
Matt Beall - Hawaii Life Real Estate
Matt Beall is the CEO and Principal Broker of Hawaii Life. He's built his career by not recruiting, saying "yes" to things that aren't obvious and by knowing what good creative work looks like.
Paul Boomsma - Luxury Portfolio
With over 20 years of experience in luxury real estate, Paul Boomsma has created the highly successful Luxury Portfolio program. Paul began his career marketing luxury office towers and later joined a top residential firm, becoming National Marketing Director for a major franchise.
Laura Brady - Concierge Auctions
Laura Brady is the founder, president and all around rock star leader of Concierge Auctions. In only eight years she's driven the firm to over $1B in luxury property sales across 32 US states and 14 countries.
Leigh Brown - RE/MAX Executive Realty
Leigh Brown is The No Bullshit Realtor and RE/MAX broker/owner. She can tell you everything you are doing wrong and also provide ideas on listing conversion, lead generation, social media and video.
Sherry Chris - Better Homes and Gardens Real Estate
Sherry Chris is CEO of Better Homes and Gardens Real Estate. She is passionate about the next generation of agents and brokers, and the importance of lifestyle and community as it relates to the home.
Tara Christianson - Tech with TLC
Tara Christianson is the Technology and Training Director for C21 Redwood Realty, where she works with 10 offices and nearly 500 agents. She is also the Editor of Happy Grasshopper, overseeing the final edits for all emails before they're sent out.
Samantha DeBianchi - DeBianchi Real Estate + SamSpeaks! Coaching
Sam is a real estate expert on CNBC and Fox News. She was also the first female on Million Dollar Listing on Bravo. Sam owns her brokerage in South Florida and teaches agents around the world how to be real estate rock stars.
Billy Ekofo - Century 21 Redwood Realty
Billy Ekofo is Director or Leads Management - Century 21 Redwood Realty. He brings a unique perspective to lead management, one that is based on having a robust yet nimble leads management system.
Denee Evans - Council of Multiple Listing Services
Denee Evans is the CEO of the Council of Multiple Listing Services (CMLS) and the primary driver behind this professional trade organization’s work to unify the real estate industry and advance Multiple Listing Services through the development and adoption of best practices.
Sasha Farmer - Montague, Miller & Company
Sasha Farmer is a practicing real estate agent with an effective sales team. She leads a 65 year old real estate firm in Virginia, and she speaks, teaches, and mentors real estate agents across the U.S. and internationally.
Katherine Holland - Zephyr Real Estate
She is a problem-solving steam engine hidden under Midwestern charm. Ask this Marketing Guru for advice on how to get on HGTV's HouseHunters, how to get media coverage or win #1 Realtor Award in your local area.
Ben Kinney - Keller Williams Realty
Ben claims to be the only real estate agent left who isn't a social media and SEO expert, marketing consultant, ebook author or keynote speaker. However, he does own and operate one of the top 25 producing real estate teams in the nation from all brands and multiple Keller Williams franchises.
Italina Kirknis - Online Presence Expert & Speaker
As the Business Development Officer of her Online Branding & Marketing Firm, Italina is the master of follow up. She uses Social Media channels like LinkedIn and Facebook as a supplement to her high-touch face-to-face networking.
Alex Lange - UpstreamRE
Alex is currently President and CEO of UpstreamRE, a comprehensive data management project for the benefit of the real estate industry. He is an experienced “C” level operator and investor with over two decades of experience on both sides of the table including two successful exits, four acquisitions, and countless integrations.
Jeff Lobb - SparkTank Media
Jeff Lobb is the Founder and CEO of SparkTank Media. Jeff specializes in teaching agents, brokers and companies how to grow their business through Social Media, Online Marketing, Video and Sales Strategies.
Katie Maxwell - Intero Real Estate Services
Katie Maxwell is the Managing Broker and Vice President of Intero Real Estate Services in Houston. Her creative and innovative tactics have been the key to successfully recruiting over 100 millennial Realtors.
Heidi Pay - Decker Bullock Sotheby’s International Realty
Heidi Pay is the COO of Decker Bullock Sotheby’s International Realty and has grown the company to the largest in Marin with $2 billion in sales and the second highest agent productivity of SIR affiliates in the country.
Rivers Pierce - Boomtown
Rivers Pearce has over 11 years experience in the online and digital marketing space. As a core member of the BoomTown team, Rivers has extensive experience in real estate technology, including: CRM and database management, audience marketing, marketing automation, accountability and lead generation.
Caroline Pinal - Giveback Homes
Caroline Pinal is the Co-Founder of Giveback Homes, a community of real estate professionals working together. She specializes in modern giving models and can give advice on how to incorporate a social good mindset into your business.
Joe Rand - Better Homes and Gardens Real Estate Rand Realty
Joe is the Chief Creative Officer for Better Homes and Gardens Real Estate Rand Realty. He is an evangelist for raising the the quality of the client service experience in the real estate industry by revolutionizing agent education and training.
Greg Robertson - W+R Studios
Greg Robertson is co-founder of W+R Studios, a SaaS company with over 400,000 subscribers to its products, which include Cloud CMA, Cloud Streams and the new Cloud MLX. Greg has built his business primarily through the direct-to-agent sales and MLS site licensing.
Cary Sylvester - Keller Williams Realty
Cary Sylvester is the VP of Industry Development for Keller Williams Realty. She built an award-winning technology team that transformed the way agents use technology to grow their businesses by connecting and inspiring a non-technical audience.
Amber Taufen - Inman
Amber Taufen is the editor-in-chief of Inman. She has been writing about topics in both consumer-focused and B2B publications since 2005, and she holds both a bachelor’s and master’s degree in journalism from the University of Missouri-Columbia.
Kenny Truong - Climb Real Estate
Kenny is in the top 1 percent of agents in terms of number of homes sold in the East Bay. With increased open data, powerful marketing tools, and efficient systems being developed by new startups, Kenny is able to leverage these technological advances to better serve his clients.
Keith Watts - Facebook
Keith is the vertical manager for Real Estate at Facebook. He has been at the company for over seven years and has watched it transition from a social media platform to a meaningful business driver for clients.
Sue Yannaccone- ERA Real Estate
Sue Yannaccone, currently COO of ERA Real Estate, will take the helm of the global franchisor in September. She is focused on how to support agent and broker growth and productivity at every level.
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The rough and tumble world of musician life was a road map for navigating a career in real estate.
