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Grier Allen

Boomtown
President, CEO, and Co-founder
Grier is the President, CEO, and Co-founder of BoomTown, a rapidly growing business that has seen triple digit growth year-over-year since co-founding the business in 2006. Grier has over ten years of experience in both the real estate and software industries. Grier’s family has been in the real estate business for years, and prior to BoomTown he worked as an in-house Marketing & Technology Consultant for Prudential Carolina Real Estate, now known as Carolina One Real Estate. He saw a dire need for software that would strip away the inefficiencies of the business and help brokerages deliver a better digital experience. He partnered with designer Cooper Bane in 2006 and founded BoomTown. They began building a pragmatic system to empower agents and connect people making life-changing decisions with professionals who can deliver an amazing experience. Grier was named to the Swanepoel Power 200 List of Real Estate Industry Leaders, and under his leadership BoomTown has made the Deloitte Tech 500, HousingWire’s Real Estate Tech 50, and Inc. Magazine’s fastest growing companies list for 3 consecutive years. He is focused on creating products and services that provide incredible value to clients and developing a positive company culture that is based on growth, learning, and giving back. Today, with thousands of users and incredible momentum, he’s running a team of nearly 200 makers and doers who are driving the future of real estate.